Chief Executives Organization (CEO)
Led creative and development team to drive strategy of end-to-end marketing and communications for highly exclusive membership of 2,000 global leaders from 65 countries. Delivered design and editorial refresh across website, email, onsite event marketing, and member retention and recruitment touchpoints.
Reimagining CEO.org
Drove the vision and execution of a “to-the-studs” renovation to enable our membership to connect to each other and events across regions. Enhanced experience with map interfaces, personalized registration and travel checklists, calendaring, enhanced search capabilities, and live and on-demand webcasts. Powered by Salesforce, Marketing Cloud, Craft, and Cloudinary.
